The Top 4 Niches and Products to Sell for Christmas in Your Print on Demand and Etsy Shop
Well hey there!
Can you believe it’s almost September already? Crazy, right?! As summer winds down, we’re gearing up for one of my favorite times of the year because September means one thing… we’re officially just ONE MONTH away from Q4! 🎉
September is the final stretch of Q3, and it’s the perfect time to bulk up your shop with listings and get ready because the end of Q3 and all of Q4 is prime time for sales on Etsy. Q4 is when 80% of Etsy shops rake in the majority of their sales. Once October hits, it’s a whole new ballgame. That’s why it’s so important to have your Q4 designs ready to go between August and November so you can start cashing in on Halloween, Thanksgiving, and Christmas.
In this blog post, I’m diving into the holiday products and niches that really take off during Christmas time—the ones I’ve had personal success with. With shoppers flocking to Etsy for gifts in the coming months, I want to share my favorite niches and products with you so you can be fully prepped and ready to crush it!
So get ready, because I’m spilling all the tea in this post! You’ll get the inside scoop on the exact products and niches to focus on, getting your Etsy shop or POD business in tip-top shape for the months ahead.
Oh, and don’t worry if you’ve found this post after September—you’ve still got plenty of time to crush your Q4 goals! Now, before we dive into all the nitty-gritty details, let me introduce myself!
Hi there! I’m Shay Lynn
If you had told me that a few years ago when I was pregnant that I would be running my own multi 6 figure print on demand buisness, I would have outright laughed in your face! And then would have asked, “What the heck is Print on Demand?”
I’m a proud Mom, Etsy shop owner, Print on Demand business owner, and POD educator. I help women (and Mom’s like myself) start their own Print on Demand businesses and gain financial freedom so they can ditch their 9 to 5 grinds! Check out my course and blog to learn more!
Like I said, I am a 6 figure Etsy seller and proud of it! Check out my sales!👇👇👇👇
It's safe to say, I know a thing or two about Etsy sales 😉 I am so happy and excited to share my knowledge with you in this post. So without further ado, let's get into the meat and potatoes of this thing!
Top 4 Niches and Products for Christmas 2024
#1
1) GIFTS FOR FAMILY MEMBERS
Presents for family members around the holiday season are huge. Don't just stick to the usual gifts for mom or gifts for dad- get creative and expand on these ideas- Think: gifts for boyfriend's mom, gifts for mother in law, gift for dad from daughter, gift for father in law, gift for godparents, gift for step sister, gift for mom of twins, mommy and me gifts. Also try to mix it up by incorporating loved ones' hobbies with their family roles. For example: gardening gift for grandma, fishing gift for grandpa, pickleball gift for mom, Hockey gift for son, etc.
Personalized items like custom name ornaments, personalized stockings, family-themed ornaments, Mr. and Mrs. ornaments, family-themed mugs/drinkware, matching shirts/sweaters, family blankets or photo blankets, personalized picture family puzzles or last name family puzzles, personalized gift wrapping paper, pillows, canvas, candles, family name doormats, garden flags, and indoor decor, and kitchen accessories like personalized cutting boards make perfect gifts for loved ones. Think about incorporating designs that celebrate family bonds and Christmas traditions this holiday season to maximize sales!
Need Christmas Mockups for Products?? I Got You!
Mockups are VITAL to sell holiday goods as a print on demand business owner. If you don’t have any holiday mockups already for your business, check out Boho Babe Mockups! Anna, the founder of Boho Babe Mockups (and a fellow top 1% Etsy seller), and I have partnered up to make incredible AFFORDABLE mockups specifically for Print on Demand Business owners! Check out a couple of examples below. They are truly the chef's kiss of X-mas mockups and will seriously make any design pop! 👇👇👇
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#2
2) COWORKER GIFTS
This is hands-down my FAVORITE niche to design and make products for during the holiday season! Gifts for coworkers around the holiday season are underrated but a HUGE money maker. You want to focus on a couple of categories in this niche.
A) A specific occupation role- When creating gifts for this niche, think about focusing on specific roles in the workplace, like gifts for a boss, secretary, or office manager. You can also target specific occupations, such as gifts for social workers, nurses, school counselors, teachers, lawyers, etc. Designing occupation-themed gifts for the holiday season is a fantastic way to boost your sales and cater to a wide audience!
B) Coworker gifts/Office Party gifts: You want to think about gifts that will be given out during holiday office parties or gifts to give your work bestie! I have found in my experience, that the best types of gifts to sell in this niche are more on the funny side then sentimental. Some great ideas that are surefire winners are Gifts for coworker, gifts for work bestie, white elephant gifts, yankee swap gifts, office party gift, gag gifts for him, gag gifts for her, and adult humor gifts (not sexually explicit). Some funny products I have found success with are funny mugs, funny shirts/sweaters/apparel, desk accessories, cutting boards, coasters, pint glasses, wine glasses, tumblers, aprons, bags, socks, underwear (yes, underwear haha), hand towels, candles, journals, and gag gift puzzles and calendars are great for coworker gifts.
Pro Tip: Keep it affordable and fun! For these types of events, there’s often a price limit, so steer clear of high-ticket items in this niche. Focus on lower-priced products that fit within a budget while still delivering plenty of laughs and fun!
C) Going away gifts- Surprisingly, I have found in my experience, that a lot of people retire around this time of year. So it could benefit you to incorporate retirement gifts, promotion gifts, or going away gifts into your shop as well.
#3
3) GIFTS FOR PETS AND PET OWNERS
Pets are beloved members of the family, and pet owners adore spoiling their furry friends—especially during the holidays! I mean people go BANANAS for their pets so of course incorporating pet-themed products into your shop around the holidays can be super beneficial. Get specific when looking for gifts for pets, don't just think "gift for dog" or "cat gifts" Think— French Bull dog gifts, Corgi Dad gifts, Dogs first Christmas, Cat Christmas Stocking, personalized cat ornament, dog Christmas bandana, dog owner matching outfits, or even a dog/cat memorial ornament/product.
Pet gifts can be a total winner come the holiday season. Some of the best products I have found to sell within this niche are: Pet bandanas, pet collar bandanas, drinkware of any kind (with the pet's name or a picture of the pet on it), dog bowls, leashes, dog collar, pet beds, matching pet owner and pet hoodies, pet owner hats, tote bags, personalized pet stockings, ornaments, Personalized pet posters, or funny pet portraits.
#4
4) "OUR FIRST" GIFTS:
Creating gifts for "our first" experiences is one of the best ways to connect with potential customers by offering them sentimental products that really hit home! In my experience, these milestone moments are super special for families, couples, and new parents. Because of this, you can create heartwarming products that capture the magic of those special firsts and increase your opportunity for increased Christmas sales. 😊
Some examples of "our first" are Baby's first Christmas, Our First Christmas as Mr. and Mrs., Engagement Christmas gift, New home gifts (our first Christmas in our new home or just new home), wedding Christmas gifts, mommy and me matching outfits, New Mom Gifts, Our First anniversary gifts, and gifts like Our first Christmas as a family of 3.
In my experience, sentimental, enduring, and sweet/cute designs do really well in this niche rather than funny. The best products for these types of gifts are ornaments and stockings (personalized does really well), Christmas tree skirts, gift wrapping paper, pillows, cozy blankets, doormats, posters, canvas, aprons, cutting boards, personalized puzzles, family name indoor and outdoor decor, matching outfits, baby onesies, baby bibs, toddler clothes, hoodies, sweaters, shirts, mugs, tumblers, wine glasses, candles, tote bags, and journals.
Need a little extra help?
Want more Holiday Niche, Design, and Product ideas?
I got you! Check out my Holiday Hustle Playbook! I have methodically and meticulously crafted the course over the past few months just for you guys! This is your ultimate guide to mastering the holiday season. I cover EVERYTHING you need to know to dominate Q4. No stone is left unturned!
Here’s a tiny sneak peek at what’s inside:
Advanced Shop Prep: Get your shop prepped properly and ready to handle the holiday rush with ease.
Customer Service Holiday Templates: Streamline your customer interactions with pre-made response templates.
Design Trends: Stay ahead of the curve by incorporating best-selling holiday design trends for the major 3 holidays- Halloween, Thanksgiving, and Christmas.
Product Monthly Timelines: Know exactly how many listings to make and when to launch depending on where you are at with your shop.
Narrow Holiday Niches: Discover how to incorporate narrow niches into holiday designs so you can set your shop apart from the competition.
Products and Pricing Strategies: Optimize your product lineup and pricing strategies for maximum profit.
I am beyond committed to helping your business thrive this Q4. After all, Q4 is when I got my first big break and I want the same for you! That’s why I’m sharing all my insider tips and tricks so you can seriously cash in and maximize your sales during Q4.
If you are interested, click the link to sign up for 50% off now… that’s 17$ total!
Conclusion
Phew! I think that covers all the points I wanted to hit. I am so excited for this upcoming Q4 and I hope after reading this post, you are too!
I hope this post helps you on your Print on Demand journey. If you are new to print on demand, curious about selling products online, want to make your first best-seller, and want to learn how to start your Etsy business the right way in 2024, then check out my course The Print On Demand Playbook. I have over 30 videos and 8 hours of Print on Demand video tutorials and information on how to start your very own shop, Keywords/ Etsy SEO, product selection, research validation, design tutorials, content calendars, customer service templates, and so much more! 👇👇👇👇
And as always, please remember to conduct market research and Trademark searches to ensure you are not infringing on anyone’s intellectual property before posting your listings 😊
Take care for now my fellow designers! Talk to you soon!
-Shay Lynn ❤️
*this post may contain affiliate links, meaning I get a commission if you decide to purchase through my links, at no cost to you.
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